Measurable Value – The specific benefits of your solution. Differentiator – Why they should buy from you and not a competitor brand. 2) Show that you are trustworthy When it comes to closing B2C sales , especially in an online environment, trust is essential. To show users that they can trust you , you should include elements on your website such as: Testimonials from satisfied customers explaining how you have helped them solve their problems. Customer reviews and ratings.
Accreditations of official organizations and seals of trust. Logos of other companies with which you collaborate . The number of people you have helped with your products and services. 3) Facilitate the payment process Abandoned carts are one of the biggest Jewelry Retouching obstacles in ecommerce. According to Business Insider, in 2019 the equivalent of $4 billion worth of products was abandoned before completing the online purchase process. The problem of abandoned carts can have different causes, but one of the most important is problems in the purchase and payment process .
To eliminate friction, you want to make this process as simple as possible and eliminate all unnecessary steps. It is also essential to offer all possible payment options so that users can find their favorites. 4) Respond to all questions and objections Many companies make the mistake of thinking that their customers know more about their products than they really do. This leads them not to explain the information they consider obvious, and the result is that users are left with doubts and are discouraged from buying. To solve this problem, brainstorm